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U.S. jewelry and gemstone statistics

Six citable facts about jewelry retail, gemstone production, and gift buying. Every figure links to its original source, so writers, shoppers, and fellow jewelry lovers can check the context for themselves.

Browse the statistics Explore gemstone jewelry

At a glance

A clear picture of a colorful category.

These sources cover the U.S. jewelry-store market, the domestic gemstone supply behind many pieces, and one of the season’s biggest jewelry-gifting moments.

$39.85 billion

2023 employer sales at U.S. jewelry stores

The U.S. Census Bureau reports $39.854 billion in 2023 sales, shipments, or revenue for employer jewelry stores.

U.S. Census Bureau, Annual Integrated Economic Survey, 2023 ↗

$2.05 billion

2023 nonemployer jewelry-store sales

Nonemployer jewelry stores reported $2.048 billion in 2023 sales, shipments, or revenue, showing the meaningful place of independently operated businesses in the category.

U.S. Census Bureau, Annual Integrated Economic Survey, 2023 ↗

19,897

employer jewelry-store establishments in the U.S.

The Census Bureau counted 19,897 employer establishments in the Jewelry Stores industry in 2023. This classification covers new jewelry, sterling and plated silverware, and watches and clocks.

U.S. Census Bureau, County Business Patterns, 2023 ↗

$73 million

estimated U.S. natural and synthetic gemstone output in 2024

USGS estimated combined U.S. natural and synthetic gemstone output at $73 million in 2024, 8% lower than in 2023. Jewelry was among the major end uses noted in the report.

U.S. Geological Survey, Mineral Commodity Summaries 2025 ↗

71%

of U.S. natural gemstone production from six states

Arizona, Oregon, Nevada, California, Montana, and Maine accounted for 71% of U.S. natural gemstone production in 2024, according to USGS.

U.S. Geological Survey, Mineral Commodity Summaries 2025 ↗

$6.5 billion

planned U.S. Valentine’s Day jewelry spending in 2025

The National Retail Federation projected $6.5 billion in jewelry spending for Valentine’s Day 2025. In its survey, 22% of consumers said they planned to buy jewelry for the occasion.

National Retail Federation and Prosper Insights & Analytics, January 2025 ↗

What the numbers show

Jewelry remains a personal gift, with a wide world behind every stone.

U.S. jewelry retail is substantial, while the domestic gemstone picture is highly varied. USGS notes natural gemstone production across states from Arizona to Maine, and jewelry is one of the major end uses for those materials.

For gift buyers, jewelry also remains a meaningful seasonal choice. The Valentine’s Day survey does not describe every jewelry purchase, but it gives a useful, clearly dated snapshot of how many people planned to choose jewelry for one of the year’s most gift-focused occasions.

Methodology and sources

How to read this page.

This is a curated reference, not a market forecast. It brings together public figures from government and industry sources. Figures are presented with their original reporting year and should be read in that context.

We selected sources that name their dataset, reporting period, and scope. The Census figures describe jewelry stores in a specific industry classification. USGS describes domestic gemstone output. The National Retail Federation figure reflects surveyed Valentine’s Day purchase plans.